The It List: Vancouver brand, influencer team up for jewelry line

Local line True Curated Designs and influencer Bethany Menzel have created a collection of gold jewelry pieces.

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The product: True Curated Designs x Bethany Menzel collection.

Why we love it: Vancouver-based jewelry brand True Curated Designs has teamed up with content creator Bethany Menzel for a glistening gold jewelry connection.

Called the 24/7 Collection, the limited-edition release features a curated collection of “jewelry essentials designed with your everyday life in mind,” according to the brand, each crafted in either 10- or 14-karat gold.

“Bethany and I both love that West Coast, beachy, active lifestyle,” jewelry designer Tori Dundas says. “The solid gold, wearable quality of the jewelry appealed to her, and her esthetic and authentic approach appealed to me. I am excited knowing she can show her followers that there is beauty in the everyday — jewelry that’s such good quality you never have to take it off, but looks good as well. That’s where the collection name 24/7 came from.”

The recently released collection includes eight pieces ranging from a dainty, slim, stacking ring to a classic gold bangle. Our pick from the pack is the Heart Pinky Ring ($329), which features a sweet heart design crafted from 10-karat gold.

The price: $149 to $799.


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